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Master Data Management and Customer Data Integration for a Global Enterprise ReviewThis book is a great compendium of current technology and business issues around MDM and CDI, with a foreword from Aaron Zornes. It provides an expert view on business drivers, architectural approaches and implementation issues. It is worth mentioning the chapter on Vendors Landscape where the authors review current market players competitive advantages. Easy to read for both business and IT managers and it has very interesting appendixes with glossary included! The book any CIO and Business Executive should read to be aware of whats going on in the MDM field.Carme Artigas - CEO Synergic PartnersMaster Data Management and Customer Data Integration for a Global Enterprise Overview
Transform your business into a customer-centric enterprise
Gain a complete and timely understanding of your customers using MDM-CDI and the real-world information contained in this comprehensive volume. Master Data Management and Customer Data Integration for a Global Enterprise explains how to grow revenue, reduce administrative costs, and improve client retention by adopting a customer-focused business framework.
Learn to build and use customer hubs and associated technologies, secure and protect confidential corporate and customer information, provide personalized services, and set up an effective data governance team. You'll also get full details on regulatory compliance and the latest pre-packaged MDM-CDI software solutions.
Design and implement a dynamic MDM-CDI architecture that fits the needs of your business
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